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Brand planning and design

Chenghong Tonglian provides professional brand planning and design services, covering a full range of brand visual solutions such as brand strategy, VI design, packaging design, and album design.

Brand design service scope

Four core services to build a complete brand visual system

🎯

brand strategy

In-depth analysis of the market environment and competitive landscape, and clear brand positioning and core value proposition.

  • Brand positioning analysis
  • Portraits of target groups
  • Brand story planning
  • Brand naming/slogan
🎨

VI design

The complete visual identification system is designed to ensure the consistency of the brand image at all touch points.

  • Logo design
  • Standard color/font
  • VI Application System
  • Brand Specification Manual
📦

packaging design

Product packaging visual design enhances product shelf appeal and consumers 'desire to purchase.

  • package structure design
  • Packaging visual design
  • Serialized packaging
  • Packaging proofing follow-up
📖

album design

Design corporate catalogs and promotional materials to tell the brand story in visual language.

  • corporate brochure
  • product album
  • Investment Handbook
  • Exhibition material design

design flow

Standardized design process ensures high-quality delivery of each project

01

Demand communication

In-depth understanding of corporate brand philosophy, product characteristics and target audience

02

strategy analysis

Market research, competitive product analysis and brand positioning strategy formulation

03

creative design

Multi-plan creative design, control the entire process from concept to execution

04

program review

Customer review and feedback, fine polishing until satisfied

05

Delivery and implementation

Deliver complete design documents and assist in printing production and implementation

works display

Select brand design cases to demonstrate design strength

Brand VI Design
Brand VI of a technology company
product packaging
Packaging Design of a Food Brand
Company Profile
Brochure of a manufacturing enterprise
brand strategy
A retail brand full case planning
VI system
Brand upgrade of an educational institution
packaging series
Product line packaging of a beauty brand
500+
Brand design case
Covering multiple industries such as technology, food, education, retail, and manufacturing
98%
customer satisfaction
Nearly 100% of customers are satisfied with our design solution
15
Brand design experience
Senior design team, knowledgeable about brand design rules in various industries

Start your brand upgrade journey

Whether you are building a new brand or upgrading your brand, we can provide you with professional design solutions. Consult now to get free brand design suggestions.

Hotline:175-3037-1114
Business Email:service@cheimc.com
Working hours: Monday to Friday 9:00-18:00

Get a free quote

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